AppRiver Launches CNBC TV Ad Campaign
AppRiver, LLC, a leading provider of e-mail messaging and Web security solutions, today launched a CNBC Television (TV) campaign that highlights the importance of safeguarding corporate communication with e-mail encryption-a process that mitigates the risk of an e-mail security breach by providing end-to-end security, thereby ensuring the only person to read a sent e-mail is the intended recipient.
The CNBC TV ad series will run in all major U.S. markets for approximately six weeks, beginning November 2, 2009. This highly targeted campaign delivers a simple message to let business and IT decision makers know that AppRiver bridges the gap between sending e-mails and creating trusted communications. A copy of the e-mail encryption commercial is currently available on the AppRiver Web site.
"As the CNBC ad depicts, cyber criminals are skilled at stealing e-mail," said Joel Smith, CTO at AppRiver. "AppRiver's CipherPost e-mail encryption service enables organizations to protect message confidentiality with full assurance that business processes will continue unimpeded. With AppRiver, business communication via e-mail or mobile messaging is secured with end-to-end, content-level encryption."
See AppRiver at Interop New York 2009
AppRiver's CipherPost™ e-mail encryption service will be on display at booth #436 during Interop New York, taking place November 16-20, 2009 at the Jacob Javits Convention Center.
AppRiver's encryption technology includes:
- E-mail Encryption
- Blackberry Encryption
- Outlook Encryption
Along with AppRiver's CipherPost, the company will feature Interop demonstrations of the following services from its award-winning Software-as-a-Service (SaaS) security suite:
- AppRiver SecureTide™ Spam and Virus Protection
- AppRiver Secure Hosted Exchange
- MessageSniffer™ E-mail Scanning Engine